Saturday, February 7, 2009

SEO Strategy


Of all the areas of Internet Marketing, SEO Strategy is the most important to your online marketing efforts. Millions of web pages exist on the web. You create a website for your business and then work hard in promotion of the website but get lost among those pages. There should be a definite SEO strategy for promoting a website comes in mind. SEO Strategy should be well documented with a focussed approach and requires planning patience and long term approach.



Our SEO strategy for a website begins from the selection of a domain name of your company, designing, development, keyword research, optimization, search engine compaigns, directory submissions, reciprocal and one way link building, and social media optimization methods.



Basic elements of SEO Strategy are:-

* Book a relevant domain name for your website

* Define a suitable navigation structure

* Keyword analysis to search the best keywords that matches with the theme of your website

* Optimization of your website with the use of right keywords

* Develop a content stragegy – Its rightly said that content is the king. You can develop content by writing articles

* Submission of web site in search engines

* Directory submissions

* Linking Strategy - Reciprocal and one way link building campaigns

* Develop social media optmisation stragegy - News releases, Forum postings and Article writing and submission

* Use of natual and white hat SEO strategies to promote your website.

1 comment:

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