Everyone can start off and master the art of SEO writing once you experience selected strategies. First elect what are the keyphrases you aspire to write around and check on some simple guildlines, and establish some especially SEO friendly pages. Yes, there are some distinctive rewards (and challenges) to this unique style. But as soon as you learn the rules of the SEO copywriting road, within no time you will be writing real articles faster’s writing is completely different and unique from content writing, article writing and bog writing.
We all have skillful talent in writing and most of us do not distinguish it and we discover it after writing some articles. There are people who are very creative in their writing. There are some kinds of people who are very good in writing brilliant ads. Some write admirable factual material. Well, I fall into the factual stuff sort.
Well, SEO article writing is especially much like writing actual stuff. Most generally we basically start by writing on a topic or a keyword. For instance, you’re selling Christmas ornaments, right? in the SEO article writing process, list down ‘Christmas’ and ‘ornaments’. Then think about other words that relates to ‘Christmas’ and ‘ornaments’…words that people use all the time to describe them. This is a very vital part of SEO article writing for the reason that these are ordinary words that your potential site visitors will use to find you
Ok, now your SEO article writing keywords are: - decorations, holiday, gifts, ornaments, Christmas and angel ornaments, right? So, on to the SEO article writing method. At the outset you write the whole lot that you need to write down first. Beef up the article. As a general rule of thumb, SEO articles should be no less than 300 words and no more than 500 words. Any more than that, you’re wasting your time writing a novel for your SEO article. Read through the SEO article now and replace words and reword sentences to fit in those keywords. Yes, you’ll have to restructure some of the SEO keywords here and there, but do it anyway.
Simply placing the keywords in the article may make your article not at all readable. Consequently see that it makes some real sense. Proper grammar and improper grammar is just nothing to do with search engines, your site visitors will. And most of them, site visitors who visit your website based on those SEO keywords do mind the bad grammar. As imagine one visitor does not like your website, he will not return back againThe final step to SEO article writing is…..proofread your SEO article and make sure they flow. The puzzle with SEO writing is that your thoughts might come in buckets... a splash here and a splash there.
Sunday, February 8, 2009
Best SEO Techniques
Search Engine Optimization (SEO) are methods that aid in the improvement of a website's ranking in the listings of search engines. There are different kinds of listings that are displayed in the results pages of search engines, such as paid inclusion, pay-per-click advertisements, and organic search results. Utilizing SEO can increase the quantity of site visitors that acts on the activity that the site intends.
Sites have different goals for search optimization. Some sites search for all kinds of traffic. A SEO strategy that is broad in scope can be advantageous for sites that cover broad interest, such as directories and periodicals. On the other hand, majority of the sites attempt to maximize their pages for a high quantity of very specific keywords that radiate the possibility of a sale. Usually, focusing on well-chosen traffic produces sales leads of desirable quality, and allows advertisers to pull in more business.
The importance of having a high rank for an advertiser's site cannot be emphasized enough. Unfortunately, many site owners believe that their site has a high-ranking, when the truth is exactly the opposite. Others who are aware that they do not possess enough presence in search engines do not know that it is possible to achieve the ranking they want, and that they can get it through means that are a lot easier and more efficient.
So what are the techniques that advertisers must employ to maximize their optimization and garner the site activity and profits that they seek? Here are some of the most useful ones.
1. Title tags should be written in a creative way. It should be created with the strongest keyword targets as the basis. It is the most important tag of a web site when it comes to optimization. The specific keyword of the web site that is being optimized should be the one that is placed in the title tag. It goes without saying that every site should have its own title tag.
2. Carefully select the words and phrases to be assigned to Alt tags. Alt tags are not really mandatory, but they are provided for text browsers because images do not get displayed in web browsers, and it is the Alt tags that give information to the users about its significance. The rule in Alt tags is fairly simple: only key phrases or key words should be put in Alt tags, overdoing may cause a site to disappear in search results or get banned from it indefinitely.
3. Manage keyword density. Keyword density is the percentage occupied by keywords or keyword phrases in a web page. Ideally, keywords are used once in the title tag, the heading tag, and in bold text. Keywords should be placed at the top of the page, and phrases can be inserted in every paragraph, depending on how long the paragraph is.
4. Determine the appropriate page size for the site. Speed is a vital element to the success of a site, and it important to both online visitors and the search engines. It is recommended to limit web pages under 15K.
5. Create rich themes for the pages. Search engines are increasingly getting particular about themes. Content should be created as often as possible, and the pages should be maintained to 200 to 500 words. The content should be created in relation to the market, and should be linked to the other related content present on the site.
6. Make the site's design attractive to the viewer. All efforts in optimization will be in vain if the site is poorly designed and if its contents are hard for viewers to read. There should be more text content than HTML content in the web site. Viewers should be able to use the pages in all major browsers. It should be noted that most search engines veer away from JavaScript and Flash.
7. Stay away from the bad techniques. Utilizing them could get a site blacklisted from the search engines. Spamming is a no-no, and the following techniques are considered spamming: doorway and identical pages, tiny or invisible text, cloaking, usage of keyword phrases in author tags etc.
Advertisers should keep in mind that simplicity is the basis of a successful SEO campaign. Sites should be easy for viewers to locate, follow, and read, and should contain relevant content. Following the techniques above will prove worthwhile for site owners in the future.
Sites have different goals for search optimization. Some sites search for all kinds of traffic. A SEO strategy that is broad in scope can be advantageous for sites that cover broad interest, such as directories and periodicals. On the other hand, majority of the sites attempt to maximize their pages for a high quantity of very specific keywords that radiate the possibility of a sale. Usually, focusing on well-chosen traffic produces sales leads of desirable quality, and allows advertisers to pull in more business.
The importance of having a high rank for an advertiser's site cannot be emphasized enough. Unfortunately, many site owners believe that their site has a high-ranking, when the truth is exactly the opposite. Others who are aware that they do not possess enough presence in search engines do not know that it is possible to achieve the ranking they want, and that they can get it through means that are a lot easier and more efficient.
So what are the techniques that advertisers must employ to maximize their optimization and garner the site activity and profits that they seek? Here are some of the most useful ones.
1. Title tags should be written in a creative way. It should be created with the strongest keyword targets as the basis. It is the most important tag of a web site when it comes to optimization. The specific keyword of the web site that is being optimized should be the one that is placed in the title tag. It goes without saying that every site should have its own title tag.
2. Carefully select the words and phrases to be assigned to Alt tags. Alt tags are not really mandatory, but they are provided for text browsers because images do not get displayed in web browsers, and it is the Alt tags that give information to the users about its significance. The rule in Alt tags is fairly simple: only key phrases or key words should be put in Alt tags, overdoing may cause a site to disappear in search results or get banned from it indefinitely.
3. Manage keyword density. Keyword density is the percentage occupied by keywords or keyword phrases in a web page. Ideally, keywords are used once in the title tag, the heading tag, and in bold text. Keywords should be placed at the top of the page, and phrases can be inserted in every paragraph, depending on how long the paragraph is.
4. Determine the appropriate page size for the site. Speed is a vital element to the success of a site, and it important to both online visitors and the search engines. It is recommended to limit web pages under 15K.
5. Create rich themes for the pages. Search engines are increasingly getting particular about themes. Content should be created as often as possible, and the pages should be maintained to 200 to 500 words. The content should be created in relation to the market, and should be linked to the other related content present on the site.
6. Make the site's design attractive to the viewer. All efforts in optimization will be in vain if the site is poorly designed and if its contents are hard for viewers to read. There should be more text content than HTML content in the web site. Viewers should be able to use the pages in all major browsers. It should be noted that most search engines veer away from JavaScript and Flash.
7. Stay away from the bad techniques. Utilizing them could get a site blacklisted from the search engines. Spamming is a no-no, and the following techniques are considered spamming: doorway and identical pages, tiny or invisible text, cloaking, usage of keyword phrases in author tags etc.
Advertisers should keep in mind that simplicity is the basis of a successful SEO campaign. Sites should be easy for viewers to locate, follow, and read, and should contain relevant content. Following the techniques above will prove worthwhile for site owners in the future.
Guidance For Link Building
Introduction
Link building is one of the most important tactics that a person can study if they are interested in bringing traffic to their website. This makes it important not just for internet marketers, but also for people looking for exposure for their own personal websites and people that are into the content fields as well. Link building is simply the process of getting a number of links pointing towards your website. These links can be one way links (when the link to your website exists but the reverse does not) or they can be reciprocal links (when there is a link from another website to your website and then a separate link back), but the process of putting many of these together is one of the most important for anyone to learn.
The Importance of Link Building
The importance of link building is perhaps obvious to most people, but the significance of this strategy is actually deeper than most would think. The obvious reason for link building being important is that the more websites you have your link on, the more people end up seeing your link and then theoretically the more people end up visiting your website. However, in addition to this, there are also SEO benefits to having links pointed at your website. In fact, the single biggest factor involved in the ranking of websites under search engine results is the number of links that they have pointing at their website. A link pointing to a website in this case can be considered a “vote” for that website and the higher the number of votes a website has, the higher it gets ranked in search engine results.
Ways to Link Build
There are many ways that you can go about link building and the strategy that you choose should ultimately depend on how much time you have and how much money you can spend. If you have no time but a lot of money then you can try buying links on different websites. These links will be just the same as normal links earned except instead of earning them through your time, you’ll be paying for them. If you don’t have the money to do this, then another thing that you could do is write articles and submit them to article websites. These websites will allow you to include a mini bio at the bottom of the article, which is a place where you can link back to your website. Article marketing is the principle method of link building used by most of the people in the online world and it has also proven to be the most effective over time. Of course, if you have both time and money then you can do both and accelerate your link building campaign to the fastest possible speed.
Costs of Link Building
Paying for links on different websites can be quite pricey and it can get to the point where one link on a very high-ranking website could cost you as much as $70.00 when all is said and done. However, if you want to do article marketing, writing a few articles each day could require a time investment that is similar to one you would put into a part time job.
FROM:- RAGHAV
Link building is one of the most important tactics that a person can study if they are interested in bringing traffic to their website. This makes it important not just for internet marketers, but also for people looking for exposure for their own personal websites and people that are into the content fields as well. Link building is simply the process of getting a number of links pointing towards your website. These links can be one way links (when the link to your website exists but the reverse does not) or they can be reciprocal links (when there is a link from another website to your website and then a separate link back), but the process of putting many of these together is one of the most important for anyone to learn.
The Importance of Link Building
The importance of link building is perhaps obvious to most people, but the significance of this strategy is actually deeper than most would think. The obvious reason for link building being important is that the more websites you have your link on, the more people end up seeing your link and then theoretically the more people end up visiting your website. However, in addition to this, there are also SEO benefits to having links pointed at your website. In fact, the single biggest factor involved in the ranking of websites under search engine results is the number of links that they have pointing at their website. A link pointing to a website in this case can be considered a “vote” for that website and the higher the number of votes a website has, the higher it gets ranked in search engine results.
Ways to Link Build
There are many ways that you can go about link building and the strategy that you choose should ultimately depend on how much time you have and how much money you can spend. If you have no time but a lot of money then you can try buying links on different websites. These links will be just the same as normal links earned except instead of earning them through your time, you’ll be paying for them. If you don’t have the money to do this, then another thing that you could do is write articles and submit them to article websites. These websites will allow you to include a mini bio at the bottom of the article, which is a place where you can link back to your website. Article marketing is the principle method of link building used by most of the people in the online world and it has also proven to be the most effective over time. Of course, if you have both time and money then you can do both and accelerate your link building campaign to the fastest possible speed.
Costs of Link Building
Paying for links on different websites can be quite pricey and it can get to the point where one link on a very high-ranking website could cost you as much as $70.00 when all is said and done. However, if you want to do article marketing, writing a few articles each day could require a time investment that is similar to one you would put into a part time job.
FROM:- RAGHAV
Saturday, February 7, 2009
Why SEO ?
The common question that arises in everybody's mind is why Seo Services are required? Sounds tricky. First of all you need to know what is seo? Well the simple term is Search Engine Optimisation. Just think if you have a website and no one knows about it on the world wide web, then its lying in the pool of darkness. The website needs Special tecniques of optimization as per search engines, promotion on the internet and advertisements to generate business leads otherwise no one will be able to find your business, Products or services, contacts etc. If SEO is not done on a particular website , the life cycle of most businesses will come to end in this internet age.
What is SEO?
Search Engine Optmization is the process to structure a web page so that it is found, read and indexed by search engines in an effective manner. SEO is an abbreviation of Search Engine Optimization. Good SEO is using white hat techniques which are fair, competitive, legal and approved by major serach engines on the internet.
General Concepts about SEO
1. SEO is an acronym for search engine optimization. This word is very technical and not easily understood by an average person.
2. SEO is a very time consuming activity.
3. SEO is optmising your websites to get high search engine rankings and thus generate more visitors.
Why SEO is Required ?
People who depend on thier websites to bring them business, search engine optmisation is very crucial technique or process. Just having an online presence through a website does not serve any purpose. If various pages of website are not optmised in various search engines it won't generate any business queries and leads.
With SEO technique your site can attain a top ten position in search engines. The position in search engine results depends how well the website is optmised and marketed. The higher the position in search engine the better it will be for generating business leads and traffic. There are better prospects of higher traffic and more visitors to the site with higher rankings in search engines.
SEO or Search Engine Optimization is a very crucial technique or process for people who depend on their websites to bring them business. Or are trying to do so. Merely having an online presence by way of a website doesn't serve any purpose if various pages of the website are not optimized with search engines in mind.
Thus we can conclude that SEO is the essential for any business website. AT NDDW we lay all our efforts to generate a well optimized website for you thus resulting in. profitable venture to meet your business requirements.
What is SEO?
Search Engine Optmization is the process to structure a web page so that it is found, read and indexed by search engines in an effective manner. SEO is an abbreviation of Search Engine Optimization. Good SEO is using white hat techniques which are fair, competitive, legal and approved by major serach engines on the internet.
General Concepts about SEO
1. SEO is an acronym for search engine optimization. This word is very technical and not easily understood by an average person.
2. SEO is a very time consuming activity.
3. SEO is optmising your websites to get high search engine rankings and thus generate more visitors.
Why SEO is Required ?
People who depend on thier websites to bring them business, search engine optmisation is very crucial technique or process. Just having an online presence through a website does not serve any purpose. If various pages of website are not optmised in various search engines it won't generate any business queries and leads.
With SEO technique your site can attain a top ten position in search engines. The position in search engine results depends how well the website is optmised and marketed. The higher the position in search engine the better it will be for generating business leads and traffic. There are better prospects of higher traffic and more visitors to the site with higher rankings in search engines.
SEO or Search Engine Optimization is a very crucial technique or process for people who depend on their websites to bring them business. Or are trying to do so. Merely having an online presence by way of a website doesn't serve any purpose if various pages of the website are not optimized with search engines in mind.
Thus we can conclude that SEO is the essential for any business website. AT NDDW we lay all our efforts to generate a well optimized website for you thus resulting in. profitable venture to meet your business requirements.
SEO Strategy
Of all the areas of Internet Marketing, SEO Strategy is the most important to your online marketing efforts. Millions of web pages exist on the web. You create a website for your business and then work hard in promotion of the website but get lost among those pages. There should be a definite SEO strategy for promoting a website comes in mind. SEO Strategy should be well documented with a focussed approach and requires planning patience and long term approach.
Our SEO strategy for a website begins from the selection of a domain name of your company, designing, development, keyword research, optimization, search engine compaigns, directory submissions, reciprocal and one way link building, and social media optimization methods.
Basic elements of SEO Strategy are:-
* Book a relevant domain name for your website
* Define a suitable navigation structure
* Keyword analysis to search the best keywords that matches with the theme of your website
* Optimization of your website with the use of right keywords
* Develop a content stragegy – Its rightly said that content is the king. You can develop content by writing articles
* Submission of web site in search engines
* Directory submissions
* Linking Strategy - Reciprocal and one way link building campaigns
* Develop social media optmisation stragegy - News releases, Forum postings and Article writing and submission
* Use of natual and white hat SEO strategies to promote your website.
Best Seo Strategy
Many clients and prospects ask SEO (define) professionals to prioritize their organic optimization strategies. What's the most important component of an SEO campaign? Is it keyword selection and placement? Link development is certainly essential. But where does it fall in the list of SEO priorities?
Every SEO expert will give you a different answer.
The Foundation of Successful SEO
The foundation of a successful SEO program consists of the following building blocks:
* Keyword-rich text. The majority of a site's pages should contain the words and phrases the target audience types into search queries. Pages should appear somewhat focused on these important keyword phrases, and the phrases should be featured prominently on the page. Otherwise, the page won't convert well or receive consistent search engine traffic over time. Keyword research and copywriting for individual HTML tags are a part of this building block.
* Information/site architecture and page layout. Search engines and end users must be given easy access to keyword-rich content. How text, graphic images, and multimedia files are arranged on a page tells search engines and site visitors which content the site owner believes is most important. URL structure and technical architecture figure into that as well.
* Link development. Commonly referred to as link popularity, this is the number and quality of objective, third-party links pointing to a URL or Web site. Of course, not all links pointing to a site are objective, third-party links, but those types of links aren't always the most credible.
For all the new technology that's emerged in the past 10 years, these building blocks still form a solid foundation, even with video, audio, and other multimedia search optimization. What's fascinating, however, is the different SEO opinions on which is the most important block.
Keyword-Rich Text
Since optimization is centered on query-based searches on the Web search engines, many SEO professionals feel SEO's core is text. It's a logical conclusion, since searchers must type text into a search box to receive document information.
Sometimes, a document isn't text-based. Some documents (or files) are graphic images or multimedia files. Therefore, the document surrogate, or a text-based substitute for a non-text file, must contain text search engines can crawl and use to determine relevancy.
As much as I understand the use of text-based, keyword-focused documents and document surrogates for information retrieval, however, I don't believe keyword-rich text is the most important component of a successful SEO program. Text without context carries little meaning to searchers.
Information Architecture and Interface
I consider a site's information architecture and page layout to be the most important component of an SEO program. Since I'm a Web developer with a background in user-centered design (UCD), my opinion shouldn't surprise anyone.
In 1995, when I built my first Web site, I felt a Web site's information architecture was the foundation of successful information retrieval. And not just for commercial Web search engines either. Search engines are only one part of information retrieval. A scent of information and sense of place are also key areas of information retrieval. As I've reviewed more Web analytics data, my opinion has only grown stronger.
If a house has a strong foundation, it will be around for a long time. Without one, the house will collapse rather quickly. It's the same for a Web site. SEO should be about building that strong foundation, not chasing algorithms and exploiting search engines. Start with a strong foundation. Accoutrements can always be added, refined, and removed.
Every time I analyze a site for search usability, I find the most expensive, time-consuming SEO solution involves modifying the site's information architecture. Any beginner SEO can place keyword phrases in HTML title tags and meta tags. But creating site navigation and cross-linking with a labeling system that users understand? Identifying page types and assigning the most appropriate cross-links? Knowing when to use text-based documents -- and when not to? Optimizing for site visitors as well as search engines? These aren't quick, easy tasks to complete.
Additionally, a target audience's search behavior often varies by site type (B2B, B2C, publisher, education, etc.), age, gender, education level, and so forth.
Nonetheless, once a strong information architecture is in place the site sees vast improvements in qualified search engine traffic and cost savings. It's easy to modify Web copy when the foundation is solid.
Link Development
Sometimes, a site receives qualified search engine traffic due to link popularity. In fact, if a site type (such as a Flash-based site) is unable to have the aforementioned on-page criteria, link development is often the only organic SEO solution.
As a side note, I understand black hat SEO professionals do link development, albeit low-quality, spam link development. They fill a niche. Web site owners don't like to accept the fact that their sites aren't as great as they think, and they fall prey to the black-hat SEO sales pitch: "You don't have to change your site. We can get your site instant link popularity."
Web site usability and link development go hand in hand. People tend to link to sites whose content they find useful and informative. In addition, if Web site owners make that content easy to find through a solid information architecture, they pack one of the most powerful one-two punches: unique, useful content that's easy to find.
Conclusion
I admit I'm biased. As a Web developer, I naturally lean toward the information architecture and interface as being the most important components of successful SEO. Copywriters might claim text is the most important component, and black-hat SEO professionals might claim link development is the most important.
Best SEO Secrets
If you want to rank on top for Google, Yahoo!, and other major search engines, you’ll need more than a basic knowledge of search engine optimization. Those who rank high on natural search results do so because they’ve been able to effectively manage their on-page and off-page optimization factors.
On-page Optimization
What you do on your web pages can have a positive or negative impact on your search results. However, as we’ll discuss later in this article, off-page optimization is even more powerful when it comes to increasing your natural search engine placement.
Some of the most important on-page optimization techniques begin with choosing a key word to optimize your page for. There are a number of free tools available on the Internet that can help you find a keyword that is popular but not overly competitive. Keywords that are highly competitive are often very difficult to place well for.
Once you’ve selected a keyword, you can take advantage of:
Secret #1: Don’t optimize for a single keyword, optimize for a keyword phrase.
When you optimize for a single keyword, more often than not, that word is highly competitive and your chances of coming out on top are minimal. Where you gain a significant advantage is by focusing on a keyword phrase. This actually increases your chances of ranking well and ultimately helps you towards ranking well for the single word you originally chose.
Secret #2: Place your keyword phrase within the first 25 words of text, and the last 25 words of the page. The h1 tag can be used for developing a headline on your page and emphasizing your keyword phrase within the beginning of your page text (search engines love h1 tags). Another suggestion is to use your keyword phrase just after your copyright notice on the bottom of your webpage. This ensures that it is present within the last 25 words of your page.
Secret #3: Place your keyword phrase in your page title and description. Additionally, place the keyword phrase throughout your page - being sure to bold the phrase once, italicize the phrase once, and underline the phrase once. Mention your keyword phrase every paragraph or so. Just make sure that it appears natural. If you stuff the page with your keywords, you’ll potentially turn off browsers who would otherwise find your page valuable.
Off-page Optimization
Now that you’ve learned about on-page optimization, it’s important that you focus your attention on off-page optimization. Of all the techniques that have been developed for SEO, it still comes down to the popularity of your site.
The ranking of your website in a natural search engine result list is directly correlated to the popularity of your website.
So what do I mean by popularity? Popularity is the number and quality of links to your website. Although I’ve simplified the explanation here, you should know that links essentially count as votes. If everyone is "voting" for a particular website then the website becomes popular.
Secret #4: Get other sites to link to you. There are a number of ways to improve link popularity. Although I won’t recommend a specific link building tool, I will say that there have been a number of good products developed that simplify the process. It still takes time and hard work, but over time, increasing the number of sites linking to your website can pay huge dividends.
Secret #5: Make sure that incoming links are of high quality (sites with a high Google page rank). It’s not only important to have other sites link to you, it’s also important to have quality sites link to you.
Secret #6: Anchor text must include your keyword phrase. When other sites link to you, make sure the link includes your keyword phrase. Sites that link to your domain can help with overall page rank and popularity, but websites who link to you using your keyword phrase (in the anchor text) are what get you to the top of search engine result lists.
Secret #7: Give people a reason to link to your website. This can be accomplished in a variety of ways, white papers, free content or tools, etc., but ultimately it comes down to offering something of value. If you do, other websites will give you their "vote", increasing your link popularity and your search engine results.
Increasing your rank on major search engines isn’t complex. But it does take time and effort. If you want to increase your website ranking, begin by implementing what you’ve learned in this article and stay the course.
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